Fill your social feeds with authentic, original content
Talented creators make your social content for you. Buy the videos you like with one click.
Platform
Reels
Program size
~10 creators
Typical cost / post
£200-£400
License
Perpetual
Invite creators to create videos to your brand's brief
Get submissions on your dashboard
Instantly license videos you want to use
We have a network of creators across the world you are free to check out and invite to your program when you start. We also recommend looking at your own followers, and if you have an Insta Drops program already live - invite them to join this too, many will post on multiple platforms.
Creators will create loopable video, in a 9:16 portrait format. In other words - TikToks, Instagram Reels and Snaps.
You set the price that you want to pay for content, and everyone on your program gets paid the same. Bear in mind, brands who pay more per video tend to attract more talented Creators who put more effort into their videos!
Creators who join your program agree the program terms up front - leaving you to buy the perpetual digital rights to the video across all channels, including paid ads.
None of the submissions already exist on social media and have been created specifically for your program (as per the Creator terms). Content is submitted in a raw file format, such as MP4. Ready for you to upload to social media yourself.
100s of fans posting about you every month #great
Scale your fan generated content quickly. Leave the messaging, post tracking and analytics to us.
Platform
Grid & Story
Program size
30-100+ fans
Target CPE
£0.12 / engagement
Monthly gift
£15-£100
Because Insta Drops pretty much runs itself, it takes our team just 2 days per month to monitor and manage. We love it!
If you’ve got a dog or cat account with over 1,000 followers, apply to join Paws Pets!
Emma Cully
Marketing Manager, Paws.com
We had been running our Nano Influencer program for 9 months before we discovered Insta Drops.
We went from manual messaging and spreadsheets to everything being automated, it’s saved me so much time I can’t even count it.
Sophie Crouchman
Marketing Manager - Influencers, Thread
Fans sign up
Connect Instagram & Messenger
Brands manage on a dashboard
Get real-time fan and post metrics
Drag sliders to calculate ROI
We recommend brands start right on your profile at first - your fans follow you already! Some brands invite their most frequent customers to join, or influencers they already work with. We can help you shortlist and invite hundreds of fans from your own followers and beyond - just ask us about it.
We provide every brand program with a branded application page, where fans can connect their Instagram profiles to apply. All applications go straight to your dashboard where you can review each one.
Every fan needs a Professional Instagram account, which takes 2 minutes to do (if they haven’t already). On Instagram, you can choose between being a Creator or a Business. Both are fine with us. We have a full guide for fans to get their profiles ready.
We automatically generate each fan a unique promo code, which you’re free to edit and set up on your e-commerce platform (or not - up to you). You can send them to each fan with a press of a button in the dashboard, saving you from messaging each person. We’re working on an integration with Shopify to track sales and basket amounts within our platform.
We can get a program set up in a day! Programs run on monthly cycles so give yourself a couple of weeks to set up and invite people to join, ready to hit the ground running on the 1st of the month.
No setup fees or minimum terms
Fan posts on Instagram
Manage your fan program from a single automated platform. We'll help you recruit your first 25 fans.
£495 up to 50 fans / month
£995 up to 200 fans / month
Grid & Story
Get started on TikTok
Buy 5, 10, or 20 TikTok ready videos a month from talented creators. Fill your feed or promote as TikTok Spark Ads.
From £1,500 / month
Get in touch about packages
Reels
We’ll be in touch to set up a 45 min call